Spelling and SEO

Is Spelling and Grammar really important in SEO? This is not as simple as a yes or no answer, Google’s Matt Cutts confirms this in this video that google has found a direct correlation between page rank and the quality of a sites spelling and grammar.  “We noticed a while ago that, if you look at [...]

Read full storyComments { 0 }

What is Directory Submission?

Directory submission involves submitting your website to online directories in order to increase your search engine rankings.  Combine this with SEO, social media marketing and article marketing and you could see some great results in no time. When choosing directories to submit your website to, think about whether you want to pay for this service.  [...]

Read full storyComments { 0 }

Why Article Marketing?

Article marketing involves the use of articles to promote your products, services, and website. Essentially this means marketing yourself, using engaging and informative articles that will ultimately attract readers to visit your website.  Used in the right way, article marketing can bring about a huge increase in web traffic and your profits or reader-base. In [...]

Read full storyComments { 0 }

What is Keyword Research?

Keyword research is vital to the success of your search engine optimisation campaign.  If your website contains the wrong keywords then your potential customers will never be able to find you.  Researching the most popular keywords surrounding your industry or product can help you to optimise your content for the right keywords, keywords that web [...]

Read full storyComments { 0 }

What are Backlinks?

Backlinks are also known as incoming links or inbound links and are a very important part of search engine optimisation (SEO).  Backlinks are links that are published on other websites that link back to your website and can be a very effective method of raising your profile and your search engine rankings.  The more high [...]

Read full storyComments { 0 }

What is Pay per Click?

Pay per click advertising is a great way of promoting your service, products and website.  This method of advertising allows you to reach people who are actually interested in doing business with you and already looking for your particular service.  If you are looking for higher rankings or another method of achieving search engine success, [...]

Read full storyComments { 0 }

What is (SEO) Search engine optimisation?

SEO stands for search engine optimisation and is a process used to ensure your website appears in the first pages of a Google search.  When implemented correctly SEO will help web users to find you when they enter particular search criteria into Google or any other major search engine.  The search engines find you by [...]

Read full storyComments { 0 }

What is Web Marketing?

Web marketing is the promotion of products or services using the Internet as your advertising medium.  The most popular method of web marketing is through the use of a website.  A website puts your company message across on a global scale and can help you to target customers with clever SEO techniques and advertising campaigns.  [...]

Read full storyComments { 0 }